The Best Way to Get Network Marketing Leads

When you buy leads or a list, you are taking a big gamble.  Most of the time whether the leads are advertised as ‘fresh’ or not, you are buying a list that has been sold over and over again.  It doesn’t seem to matter whether you pay a penny or a dollar per lead, there is little response or return on investment. 

When the ads say that the leads are specifically interested in your business, this means that at some point in the past these people may have inquired about something in the general category that includes ‘networking marketing leads’, such as ‘work from home’, or ‘home business’.

The way to get targeted leads that are actually fresh is to use portals that are directly related to your niche.  For example if your niche is ‘home business opportunities’, then you could create and advertise a free newsletter or review about home business opportunities.  Another example, if your niche is health and wellness, you could advertise a free report or eBook that discusses health issues such as vitamins or antioxidants.

You will get network marketing leads that are actually interested specifically in what you are offering, and free to boot.  As you build a relationship with them through providing what you have offered in order to capture their email addresses, you can begin to address the subject of whatever you are selling.

For example if your newsletter discusses health issues, you can lead into the fact that you have been using ABC vitamin supplements and outline the specifications and contents.  You can include testimonials from yourself and others who have used these supplements by describing a specific condition that they helped.

So, the way to get good network marketing leads is to directly appeal to what people are looking for or are interested in.  This is so much more productive than trying to find your target market in the general population.  You don’t want to convince them that they need what you have to offer.  You just want to provide them with what they want.