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Preparing for MLM Business Startup Shock

November 17, 2008 by Eldon Beard  

jet taking off from runwayStarting an MLM business is fun, rewarding, potentially profitable, and exciting. The euphoria you feel when you first sign up is contagious. You’re ready to take on the world.

Keep that enthusiasm going. Stay fired up. Don’t let anything stop you. Just be on the lookout for “MLM business startup shock”. This is that dreaded moment that many new MLM’ers face within their first few weeks in business.

It is that magic moment when you realize…. “I can make money with this, but wow… this is going to be a LOT of work“. Perhaps you have been led to believe that making money in MLM is easy, or fast, and are not prepared for this moment.

The truth is that MLM, like any legitimate home business, demands dedication and hard work to achieve success. It just doesn’t happen any other way.

Once you’ve started your business, unwrap yourself from any hype or “get rich soon” talk you’ve heard. Realize that you have a potential gold mine in your hands. Understand that mining that gold will take some time, effort, and patience.

Here is what can happen. A new MLM business builder signs up and soon realizes that starting a successful business will take real time and effort. This is ground zero - they have no downline yet.

Think of an airplane - the initial energy required to get the plane off the ground is much greater than the energy required to cruise once in the air. Starting a successful business will require a similar effort - lots of time and energy at the beginning (to get off the ground), and a smoother more relaxed effort later (when you’re cruising).

Don’t let the low cost of starting your MLM business mislead you. Sometime when people realize the effort required to get things moving and the money coming in, it can seem much easier to simply write the business off and move on. After all, if you only spent $100 to start your MLM business, that might not seem like much to lose.

Consider if you start a traditional retail business and open a small store someplace. You will work much harder to get that “normal” business into profit, but since you invested $50,000 to get it started, you won’t likely give up easily and write it off.

Respect the potential of your - you can make as much or more over time from a $100 investment as a $50,000 investment. Plus, with your MLM business, you will have much more freedom and many less headaches.



Eldon BeardHi, my name is Eldon Beard. After years of seeing all the hype and misinformation used to promote network marketing and MLM, I created "Network Marketing Now" to present a balanced and professional approach to success in our industry. I hope you will find information and tips here that are helpful to you.

I have my own successful network marketing business, and would enjoy working with you. Whether you're happy in your current business, or looking for a new business, I'm here to help.

Your feedback and suggestions are always appreciated! You can learn more about me here.



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Comments

3 Responses to “Preparing for MLM Business Startup Shock”

  1. Bob Firestone on November 19th, 2008 3:55 am

    I really like the airplane analogy (I plan on stealing it). The only reason a lot of people that fail in MLM is they give up with out ever actually doing anything to make the business successful. More people would put in the effort to succeed if they realized that there is going to be 3, 6, 12 months of hard work to get the business off the ground then it does become easier.

  2. MLM Business Plan | Your Internet Home Business Resource on November 20th, 2008 6:15 pm

    [...] Preparing for MLM Business Startup Shock [...]

  3. Eldon Beard on November 30th, 2008 10:29 pm

    Bob,

    It really does get easier. Still lots of work up the road, but usually much smoother. I think the hardest thing for most new networkers is sponsoring that very first person.

    Eldon

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